As a consumer yourself, you know about Yelp and Angie’s List. As the owner of a machine shop, you are familiar with the Better Business Bureau.

What you might not know about are the wide variety of other online business listings that can help you get found. Visibility is critical. When you add your listing to a mix of directories, you quickly expand your reach.

Using these directories makes it easier for potential customers for your machine shop to find you. They are checking these directories on a regular basis. If you aren’t listed, they will simply connect with one of your competitors.
 

The Advantage of Listing in directories

A directory is an online database. Its purpose is to connect people looking for a service with businesses that offer it.

People love them because they let customers post reviews and let prospects compare multiple businesses in one place.
Because they are online, directories can provide up-to-the-minute data about how well the company does its job, they way it treats customers and the types of services they offer.

There are literally hundreds of directories. Vendasta compiled of list of the Top 100 Online Business Directories, an excellent way to see what’s available and what looks like a good match for your machine shop.
 

Getting Started

Worried that if you try to list yourself everywhere, that’s all you’d be doing during your workday? You’re right!

Here’s a short list to get you started.

• Google My Business
• Google Maps: this information is taken automatically from your Google My Business listing. But mistakes are known to happen. Be sure to check your listing after you list on Google My Business, and regularly after that. You can update your info using this link: https://support.google.com/business/answer/6174435?hl=en
• Yelp
• Facebook Business Page
• Manta

These listings are free. Directories often let you place a free listing, but offer upgrades for a price. Check the benefits and decide if it’s worth it for your business.

As time goes on, find out what other companies in your area are using. Gradually add them to the list of directories you use.

Be sure to keep your listings updated. Once you invest the time in the original listing, the updates should be quick.

It is worth your time to check the directories on a regular basis to make sure your listing reflects the impression you want to convey and lets people know what your current services are. Your listing, and therefore your company, won’t look professional if it has outdated contact info or other details.
 

We Want You to Be Successful

At Press Master, we’re committed to your success. When you’re successful, we’re successful. We are known for offering the finest hydraulic presses available in North America.

The team here at Press Master is proud of our reputation for dependable, innovative presses and related equipment. Our customers appreciate our excellent customer service and competitive prices.

If you need a part, you’re covered. Our parts are available all over North America. You don’t have to worry about downtime while you wait for a part to be shipped from the other side of the world.

If you need a customized solution for your press needs, we can incorporate the features you need to keep your customers happy.

Call Press Master today to find out about our wide range of hydraulic presses can help your shop’s success.